GMV presents its uPathWay solution and the GreenBot project at SembrAI 2025

GMV recently attended the 3rd International Congress on Artificial Intelligence Applied to the Agri-Food Supply Chain. This event, known as SembrAI 2025, took place on September 25th and 26th in the Rectorate Building at the University of Córdoba, and it was jointly organized by the university and the INTEC Foundation.

SembrAI has become a leading forum for discussing technological innovation in the agri-food industry, and GMV took advantage of this opportunity to give a demonstration of its uPathWay solution, which is an advanced platform for managing and integrating different types of mobile robots in a wide range of operating environments.

On this occasion, the demonstration involved a high-precision autonomous vehicle designed for intelligent, localized weed control for woody crops such as almond, citrus, and olive trees. This vehicle was developed as part of the GreenBot project, which is an Operational Group funded by the regional government of Andalusia. The project is bringing together artificial intelligence, robotics, and machine vision to optimize the use of phytosanitary products, reduce costs, and mitigate the environmental impact of intensive agriculture.

GMV’s participation at SembrAI 2025 is a further demonstration of the company’s commitment to developing advanced technologies to promote more sustainable, efficient, and competitive agriculture, in line with the industry’s objectives on digitalization and ecological transition.

The GreenBot project has received funding from the European Innovation Partnership’s 2022 grant program for Operational Groups, as part of the Andalusia Rural Development Program 2014‑2022, under the scope of the Order of July 7, 2020 of the Andalusia regional Ministry of Agriculture, Livestock, Fisheries and Sustainable Development (sub-measure 16.1, operations 16.1.2 and 16.1.3).